PROMOTING A CROWN JEWEL FOR THE QUEEN CITY

THE WESTIN HOTEL

The Westin was opening a luxury hotel in Buffalo and needed materials to announce its arrival with a unique blend of fanfare and sophistication.

SKILLS + SERVICES

  • Brand Strategy
  • Creative Services
  • Account Service + Project Management

A 5-star brand deserves a 5-star attention to detail.

PROJECT INSIGHT:

Launching this 5-Star brand known for luxury, elegance and wellness required a microscopic attention to detail. From choosing paper for the collateral to designing outdoor creative, every piece of communication had to capture the sophistication and style of this international brand.

SCOPE OF WORK:

  • Collateral

  • Print Ad

  • Out of Home