by FourthIdea | Sep 30, 2020
EVERY BRAND HAS A STORY TO TELL DUTCHESS TOURISM Dutchess County is a region that is rife with history, renowned cuisine, outdoor beauty, charming villages and much more. There was a need to create a brand campaign that wove all these threads together into one...
by FourthIdea | Sep 30, 2020
CREATING THE NEW FACE IN SAFE TRAVELING THE CORNING MUSEUM OF GLASS Getting ready to open post COVID-19, the Corning Museum of Glass wanted to let people know about the steps they were taking to make things as safe as possible for them. To help with this vital...
by FourthIdea | Sep 30, 2020
HARNESSING THE POWER OF A GLOBAL ICON DESTINATION NIAGARA USA As agency of record for this iconic destination, we are proud to have worked closely with the Niagara Falls USA team to re-brand the destination and subsequently develop a creative strategy that has led to...
by FourthIdea | Sep 30, 2020
Creating a reMARQable Brand TRAVEL MARQUETTE Known for its natural beauty, outdoor adventure and inaccessibility, being in Michigan’s Upper Peninsula, Marquette was looking to create a new brand that gracefully wove together its remarkably beautiful outdoor life with...
by FourthIdea | Sep 30, 2020
GROUNDING A BRAND IN NATURAL BEAUTY VISIT VACAVILLE Located in Northern California, Vacaville has a wealth of natural beauty that comes through its incredible vistas, vibrant farm country and thriving vineyards. It is the perfect destination for those looking to...
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